Senate shj
  • Story
  • People
  • Expertise
  • Perspectives
  • Find us
  • Work with us
  • AU
  • NZ
Senate shj
  • Story
  • People
  • Expertise
  • Perspectives
  • Work with us
  • Follow us on LinkedIn
  • Follow us on Twitter AUAU
  • Follow us on Twitter NZNZ
  • Find us

Insights

Services
SenateSHJ > Expertise » Insights

SenateSHJ’s Insights combines our expertise in qualitative and quantitative research, and big data with decades of experience delivering communication and change strategies for governments, healthcare and pharmaceutical businesses, multinationals, and not-for-profit organisations.

We live and work in a world characterised by complex interactions between people and fast-moving information. Opinions are shaped and shared continuously. Expectations are formed and reformed. Actions and movements are inspired in minutes.  

An insight is a truth about human motivations and relationships that leads us to clear and meaningful actions. It is knowledge that allows us to relate to our stakeholders, customer and clients, authentically. And, to inspire and drive change.

Insights are the outcome of a deliberate process that includes data gathering, analysis, interpretation and synthesis. It requires the application of research expertise, strategic experience and imagination – to turn masses of information into clear and measurable recommendations.

For years, our insights team has worked with our clients to build and maintain reputations. We have:

  • developed communication, change and marketing strategies that identify, define and address influential opinions and underlying sentiments, to drive change
  • managed issues and crises in real time by gathering and analysing conversations taking place on digital and social media, and combining this with traditional sentiment analysis
  • defined key stakeholders and target audiences to better understand their opinions, motivations and behaviours
  • analysed and assessed how an organisation and its competitors are perceived by stakeholders, consumers, communities and other audiences to determine their unique propositions and competitive advantages
  • tested the impact and effectiveness of their narratives, messages and communication activities
  • developed processes that enable the ongoing gathering and use of data to support key decision makers in the organisations.

Insights services

We have decades of experience conducting primary and secondary research. Our first task is always to understand your specific requirements and to then create a research design that will return the intelligence you need.

Primary research

   Focus Groups
 
Depth interview
  Online communities
  Online surveys
  Telephone surveys 
Central location interviews

 

Secondary research

Social listening
Media monitoring
Google analytics
Search analysis
Desk research
Social analytics

 

Insights process

We work with you to identify your unique challenges and opportunities. We gather and integrate data from disparate sources using a mix of technologies and tried and tested primary and secondary research methods. Then, we analyse this information to identify trends and truths and develop meaningful and actionable recommendations.

SenateSHJ Insights Privacy Statement

 

Have a question? We're here to help.

Aravin Stickney

Melbourne, Australia +61 417 583 017 [email protected]

Paul Di Marzio

Melbourne, Australia +61 401 626 509 [email protected]

Michael O'Connor

Melbourne, Australia +61 423 528 156 [email protected]

Related links

Omnibus survey Learn more
The Togetherness Index 2021 Learn more

Our Insights Process

Our process

Stakeholder Engagement and Satisfaction Research

Conducting a benchmark survey.
Learn more

Responding to COVID-19

How turning to data helped clients make informed decisions.
Read article
Looking for a new Perspective?
Sign up to our newsletter here.
Join the conversation Follow us on Twitter AUAU Follow us on Twitter NZNZ Follow us on LinkedIn

Subscribe

* All fields are required
Loading

Thanks for subscribing!

We've sent you an email to confirm your details.

Want to change your preferences?

You're already subscribed! Please get in touch at [email protected] if you have a query.

Oops, something went wrong, please try again. Let us know at [email protected] if you have an issue

Our story

  • Awards
  • Network

People

  • SenateSHJ team
  • Australia
  • New Zealand

Expertise

  • Reputation
  • Engagement
  • Change
  • Government
  • Financial
  • Digital
  • Capability
  • ESG and Sustainability
  • Insights
 
  • Corporate
  • Public sector
  • Energy
  • Health
  • Resources

Perspectives

  • The Togetherness Index 2021
  • Reputation Reality
  • Four Rooms of Change®
  • Missing Persons Advocacy Network
  • All stories

SenateSHJ

  • Find us
  • Work with us
  • Kamber
Senate SHJ

Senate Communications Ltd and Scaffidi Hugh-Jones Pty Ltd (ACN 126 085 952) are two separate companies trading as SenateSHJ.

© SenateSHJ 2023